PNN
New Delhi [India], July 8: In today’s rapidly evolving business landscape, fostering creativity is essential for driving progress and maintaining a competitive edge. Visionary leaders across various industries are redefining traditional approaches, embracing innovative strategies to cultivate a culture of creativity within their organizations. By encouraging open-mindedness, collaboration, and continuous learning, these leaders are not only inspiring their teams but also paving the way for groundbreaking advancements. This article delves into the insights and experiences of some of these trailblazers, offering valuable perspectives on how to nurture and harness creativity to propel businesses forward.
1. Gurbani Kour – Founder and CEO at Naayatrade.com
“Creativity and innovation are indispensable for business success and sustainability,” says Gurbani Kour. At Naayatrade, we believe creative thinking is crucial for problem-solving, overcoming obstacles, and developing effective solutions. Creativity and innovation drive differentiation, growth, and profitability by attracting customers, increasing market share, and enhancing efficiency. ‘
Furthermore, creativity fosters a culture of continuous learning, adaptation, and groundbreaking developments that can disrupt industries and set new standards. “Companies that encourage unconventional ideas, experimentation, and an environment where creativity thrives are more likely to unlock new potential, drive progress, and achieve sustained success in an ever-changing business world,” adds Gurbani.
2. Dr Ravindra L. Kulkarni: CEO of Just For Hearts
“Creativity is the cornerstone of progress in today’s business landscape,” says Dr Ravindra L. Kulkarni, CEO of Just For Hearts. “At Just for Hearts, we believe that fostering an environment that encourages out-of-the-box thinking and values diverse perspectives is key to unlocking our team’s full potential. By promoting a culture of innovation and experimentation, we empower our employees to explore new ideas and solutions.”
Dr Kulkarni emphasizes the importance of collaboration and continuous learning. “We actively seek partnerships and knowledge-sharing opportunities with startups and established businesses alike. This ecosystem of collaboration nurtures creativity and drives transformative business ventures.”
“Recognizing and celebrating small achievements is crucial,” he adds. “When our team feels valued and appreciated, their motivation and productivity soar. Creativity thrives in an environment where every effort is acknowledged. By aligning our practices with a vision of innovation and local empowerment, we contribute to both our company’s growth and the broader goal of economic advancement.”
3. Tushar Kansal, the illustrious Founder of Kansaltancy Ventures
Tushar Kansal of Kansaltancy Ventures has been considered by the Global Investment Community as a Thought Leader since 2016. Awarded multiple times, he has delivered 300+ Talks on Top Global platforms, with 500+ videos on YouTube & 200+ articles searchable by Google Tushar’s work has fostered creativity which has led to the blooming of Innovative Startups from across the world with ground-breaking ideas.
Tushar emphasizes the importance of a supportive ecosystem, leading to the development of revolutionary products and ideas. Tushar underscores the value of contrarian thinking and suggests that creative breakthroughs often come from questioning the status quo and envisioning unique solutions. He highlights the significance of networks and supports the philosophy of having “Big Audacious Goals” which inspires creativity!
4. Asma Kahali: International Consultant at Rimbaa Rayaa World Solutions Pte. Lts.
In today’s evolving business landscape, creativity is essential for innovation. Visionary leader Asma embodies this, promoting local manufacturing and entrepreneurship in line with PM Modi’s Make in India vision. Her approach fosters creativity by encouraging experimentation and valuing diverse perspectives, unlocking businesses’ full potential. Asma emphasizes collaboration between established businesses and startups, creating an ecosystem where innovative ideas can flourish. By championing local talent and resources, she envisions globally recognized Indian businesses excelling in creativity, quality, and innovation. Asma’s efforts demonstrate that fostering creativity and aligning with Make in India drives progress, economic growth, and self-reliance.
Asma’s commitment to nurturing creativity at the grassroots level empowers local entrepreneurs, enabling them to compete on a global scale. Her leadership not only drives progress within her own company but also contributes to India’s broader economic advancement. Asma’s vision serves as a beacon for aspiring entrepreneurs and established businesses, showing that creativity is key to sustainable success.
5. Nikhil Jain – Founder & CEO of SwaLay Digital: India’s leading music distribution company
“Creativity is the heartbeat of the music industry,” says Nikhil Jain, Founder & CEO of SwaLay Digital. “At SwaLay Digital, we strive to create an environment where innovation flourishes and artists feel empowered to push boundaries. Our mission is to support musicians in expressing their unique voices and reaching global audiences.”
Nikhil Jain highlights the importance of leveraging technology to foster creativity. “In the digital age, harnessing the power of technology is crucial. We invest in cutting-edge tools and platforms that enable artists to distribute their music widely and connect with fans in innovative ways. By embracing digital transformation, we open new avenues for creativity and growth.”
“Collaboration is at the core of our approach,” he adds. “We build strong partnerships with artists, producers, and other stakeholders to create a supportive ecosystem. Recognizing and celebrating every achievement, no matter how small, keeps our team motivated and driven to excel. At SwaLay Digital, we believe that fostering creativity not only drives progress but also shapes the future of the music industry.”
6. Iti Jain: Founder & Director of Alpha Orion Consultants
“Creativity is a powerful catalyst for business progress, yielding multifaceted benefits.” Iti Jain, Founder of Alpha Orion Consultants believes in Creating a culture that values innovation & Problem problem-solving approach by fuelling creativity. The organisation Encourages collaboration and diversity to bring different perspectives together. Providing resources for innovation, such as time, space, and tools. In today’s dynamic business landscape, adaptability is crucial for survival and growth. A creative work environment fosters engagement and ownership. When employees feel empowered to contribute ideas, collaboration flourishes, leading to better outcomes. Creative thinking enables businesses to understand customer needs deeply. By tailoring products and services to meet those needs, companies build lasting relationships. At the same time, we need to recognise and reward innovative efforts to motivate employees.
Alpha Orion Consultants is empowering women globally in the field of Human Resources. Our organization is committed to shaping a more inclusive and empowered workforce. Our various initiatives have a profound impact on organizations, and we offer a range of customized services by leveraging both artificial intelligence and fostering creativity and innovation within a business. This isn’t limited to any specific roles; it’s a mindset that permeates all aspects of business. Encourage it, nurture it, and watch your organization thrive!
7. Pankaj Gupta: Founder of Spectrum Fintech Pvt. Ltd.
In the fast-paced world of fintech, fostering creativity is key to driving progress. Visionary leaders highlight the importance of an innovative mindset, especially in the investment, finance and protection sectors. Encouraging a culture where new ideas are discussed leads to groundbreaking solutions, enhancing financial services. Embracing technology and promoting collaboration are crucial steps. These leaders also stress the need for continuous learning and adaptability to stay ahead. By nurturing creativity, businesses not only solve current challenges but also anticipate future trends, ensuring long-term success and security in the fintech landscape.
8. Pratyush Neog Manikial: Co-Founder & CEO of Sturmfrei Hospitality Pvt. Ltd.
“Creativity is the heartbeat of any successful business, especially in the lively world of youth hospitality” says Pratyush Neog Manikial, CEO and Co-Founder of Sturmfrei Hospitality which owns the travel hostel chain “Jungle by sturmfrei”.
Young people bring energy and fresh ideas that can transform a simple stay into an unforgettable social experience. To nurture this creativity, we have created a workplace where everyone feels heard and valued. Encourage brainstorming sessions, collaborative projects, and a flexible work environment that sparks new ideas.
Celebrate and reward creative solutions, and offer opportunities for continuous learning and growth. This not only keeps your team motivated but also ensures your business stays ahead of the curve. In the fast-paced youth hospitality industry, where guests are always seeking the next amazing experience, fostering creativity is your ticket to delivering exceptional experiences and building a thriving, dynamic business.
9. Manoj Joshi and Subhash Pundir: Co-founders & CEO of 6Sigma Healthcare Communications LLP
Creativity is crucial in healthcare communication and advertising, especially amid the dynamic shifts in the Indian pharmaceutical industry. 6Sigma excels in balancing innovation with compliance, ensuring our campaigns meet regulatory standards while delivering optimal impact. Navigating this competitive and regulated market involves effectively connecting with Healthcare Professionals (HCPs) to gain a competitive edge and drive business impact. 6Sigma integrates creativity, compliance, and impact seamlessly to achieve optimal outcomes. This approach ensures our strategies resonate effectively while meeting stringent regulatory standards, enhancing our ability to deliver impactful healthcare communication campaigns and activations.
Internally, 6Sigma promotes creativity through diverse roles, cross-functional collaboration, and continuous learning. Role rotation, project-based teams, innovation labs and a feedback culture foster innovation and ensure successful campaigns and client satisfaction.
This commitment to creativity and compliance is pivotal in pioneering healthcare communication. By integrating innovative strategies, 6Sigma provides cutting-edge solutions that help brands thrive in an evolving landscape, driving progress and excellence in the industry.
10. Sandeep Sinha: Founder & CEO of Arficus
It took me years to learn this powerful mantra: “Sit with it.” Whether you feel anger, loneliness, frustration, or guilt, sitting with your emotions helps. Many avoid facing their feelings, but awareness and acceptance can solve most problems. The right mindset is crucial, regardless of resources.
In business, fostering creativity often brings significant hurdles. The thought of quitting is common, but the solution is to persist. Rest if needed, replan your strategy, and build the courage to fight back. Challenges are inevitable, so quit the habit of quitting.
At Arficus, I support a rewarding culture because celebrating achievements, no matter how small, motivates and values the team. When efforts are recognized, productivity soars. Passionate work brings fulfilment beyond material success. Our journey at Arficus, with over 500 employees across 14 countries and 250+ global clients, embodies the spirit of “Atmanirbhar Bharat – Make in India for Global.”
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