Nintendo Hits Big Milestones from Thanksgiving to Cyber Monday – Business Wire

Nintendo Hits Big Milestones from Thanksgiving to Cyber Monday – Business Wire

REDMOND, Wash.–()–Nintendo
set two new records from Thanksgiving to Cyber Monday: It
became the best-selling Nintendo console in U.S. history for that
five-day period, surpassing even Wii system sales. Nintendo Switch also
had its best-selling week ever in the United States. In fact, according
to Adobe Analytics, Nintendo Switch was among the most-purchased items
online on Thanksgiving Day and the overall top-selling video game
product online for the Black Friday-Cyber Monday time period.

Strong demand resulted in shoppers buying more than $250 million in
Nintendo products from Thanksgiving through Cyber Monday, according to
Nintendo’s internal sales figures, demonstrating that Nintendo has
something for everyone this holiday season. That sales total accounts
for video game systems like Nintendo Switch and the Nintendo
family of systems, retro systems like Nintendo
Entertainment System: NES Classic Edition
and Super
Nintendo Entertainment System: Super NES Classic Edition
, as well as
all Nintendo-produced games and accessories. Total U.S. hardware sales
for Thanksgiving through Cyber Monday increased 45 percent over the same
period in 2017.

And that doesn’t even take into account that one of the most anticipated
video game events of the year is still to come: the Dec. 7 launch of the Super
Smash Bros. Ultimate
game. As previously announced, the game has
become not only the most pre-sold Nintendo Switch game of all time, but
also the most pre-sold Super Smash Bros. game ever in the series.

Unless otherwise noted, the following data from Nintendo covers Nov. 22
to Nov. 26, and is specific to the U.S. only:

Nintendo Switch

  • Nintendo Switch hardware sales grew 115 percent compared to the same
    period in 2017.
  • Lifetime sales of Nintendo Switch, which is entering only its second
    holiday season, have reached more than 8.2 million units.
  • Sales of first-party games, including digital downloads, topped 1
    million units Nov. 22-26, beating 2017’s totals by 78 percent.
  • Nintendo Switch games Pokémon:
    Let’s Go, Pikachu!
    and Pokémon:
    Let’s Go, Eevee!
    have hit combined U.S. sales of more than 1.5
    million units since their Nov. 16 launch.
  • Super
    Mario Party
    surpassed lifetime U.S. sales of 1 million units,
    becoming the fastest-selling game in the Mario Party series and
    the fifth million-selling first-party Nintendo Switch game in the U.S.
    alone, joining The
    Legend of Zelda: Breath of the Wild
    , Mario
    Kart 8 Deluxe
    , Super
    Mario Odyssey
    and Splatoon

Nintendo 3DS

  • Thanks in part to strong Thanksgiving to Cyber Monday sales, the total
    installed base for the Nintendo 3DS family of systems has hit 22
  • Additionally, after 12 months of availability, lifetime combined sales
    of the Pokémon
    Ultra Sun
    and Pokémon
    Ultra Moon
    games crossed 2.2 million.

Classic Gaming Systems

  • Also aided by strong Nov. 22-26 sales, the Super Nintendo
    Entertainment System: Super NES Classic Edition system surpassed
    lifetime sales of 2.5 million.
  • And the Nintendo Entertainment System: NES Classic Edition system
    surpassed lifetime sales of 2 million.

Remember that Nintendo Switch and the Nintendo 3DS family of systems
feature parental
 that let adults manage the content their children can
access. For more information about other features, visit

About Nintendo: The worldwide pioneer in the creation of
interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan,
manufactures and markets hardware and software for its Nintendo Switch
system and the Nintendo 3DS family of portable systems.
Since 1983, when it launched the Nintendo Entertainment System,
Nintendo has sold more than 4.6 billion video games and more than 730
million hardware units globally, including Nintendo Switch and the
Nintendo 3DS family of systems, as well as the Game Boy,
Game Boy Advance, Nintendo DS family of systems, Super NES,
Nintendo 64, Nintendo GameCube, Wii
and Wii U systems. It has also created industry icons that
have become well-known, household names, such as Mario, Donkey Kong,
Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of
America Inc., based in Redmond, Wash., serves as headquarters for
Nintendo’s operations in the Americas. For more information about
Nintendo, please visit the company’s website at

Note to editors: Nintendo press materials are available at,
a password-protected site. To obtain a login, please register on the


  1. After looking at a handful of the blog posts on your web site,
    I really like your technique of blogging. I saved as
    a favorite it to my bookmark website list and will
    be checking back in the near future. Take a look at my web site too and let me know what you think.

  2. It’s perfect time to make some plans for
    the future and it is time to be happy. I have read this post and if I could I desire to suggest you few interesting
    things or tips. Maybe you can write next articles referring to this article.
    I want to read more things about it!

  3. Just wish to say your article is as astonishing.
    The clarity in your post is simply cool and
    i could assume you are an expert on this subject. Fine with your permission allow me to grab your RSS feed to keep updated with forthcoming post.
    Thanks a million and please keep up the enjoyable work.

  4. Everything published was very reasonable. But, what about this?
    suppose you composed a catchier title? I am not
    saying your information is not good, but what if you added a title to possibly get a person’s attention? I mean Nintendo Hits Big Milestones from Thanksgiving to Cyber Monday – Business Wire | World
    News Network is kinda plain. You could glance at Yahoo’s home page and see how they create article titles to get viewers interested.
    You might add a related video or a picture or two
    to get people interested about everything’ve got to say.
    In my opinion, it would make your website a little livelier.

  5. This design is incredible! You certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Wonderful job.
    I really loved what you had to say, and more than that,
    how you presented it. Too cool!

  6. When I initially commented I clicked the “Notify me when new comments are added” checkbox and now each time a comment is added I get three e-mails with the same comment.
    Is there any way you can remove people from that service?

    Appreciate it!

  7. An interesting discussion is worth comment. I do believe that you ought to
    write more about this topic, it may not be a taboo matter
    but generally people do not talk about these subjects. To
    the next! Cheers!!

  8. I have learn some excellent stuff here. Certainly worth bookmarking for revisiting. I wonder how a lot effort you place to make this type of fantastic informative web site.


Please enter your comment!
Please enter your name here